Sweden is a green-level online gambling license jurisdiction with a regulation of the industry in all areas.
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Sweden is a highly regulated gambling market with provisions deriving from the new Gambling Act enacted by the Swedish Parliament in 2018. Effective since Jan 1, 2019, the Gambling Act provides the legal framework for all games based on luck, offline and online.

Sweden jurisdiction is governed by the Swedish Gambling Authority (SGA) on principles of…

…favorable conditions for operations on competitive market terms with strict consumer protection and gambling addiction prevention.

Legal Framework

The gambling market is divided into three segments:

  • Online gambling and betting
  • Lotteries and land-based bingo
  • Land-based casinos and token machines

All segments except the last one are open to operators’ competition. The operators can apply for licenses provided they oblige to protect players from excessive gambling and practice the duty of care.

Any suitable company that presents the knowledge, experience, and organization required to operate the business in accordance with the laws and regulations shall be awarded the license from SGA.

Becoming the licensed iGaming operators in Sweden they shall adhere to certain default operational settings:

  • All players under the age of 18 are forbidden from gambling and betting
  • Marketing activities have to be moderate and to realistically reflect the possibility of winning
  • A tax of 18% on the profit generated in the country (gambling that has a public benefit is tax-free)

While the unofficial English translation of SGA guidelines and general advice provide directions, we glance at its stipulations in this overview for aspiring players looking to understand and embrace the Gambling Act.

iGaming Standards

The essence of Sweden jurisdiction is strong player protection exercised through high levels of transparencyaccountability, and safety in every segment of iGaming ecosystem. Operators are to meet these criteria and provide those attributes to players throughout the full spectrum of activities.

In any given time for the duration of the license, an online gambling operator has to be able to provide reportable information to SGA about:

  • Player ID (KYC standard)
  • Duration of login session (start, end, confirmation time)
  • Player equipment
  • All relevant financial data such as total number of bets, winnings paid, deposits and withdrawals, including player’s balance at the end
  • Reasons for termination of session and interruption of games
  • Software version identification for games played

An operator is also to provide the player with full access to information about account’s balance, gambling history (transactions in the form of bets, winnings, and losses), and financial data (deposits, payments, and any other transaction).

In other words…

…all transactions that player make must be registered.

In terms of games, the instructions must be complete, unambiguous and non-deceptive. Rules must be available without placing a bet, on the same medium as the game.

Operators must possess documented quality assurance about the configuration of payout tables. The accrediting body of SGA is to inspect, test, and certificate correction of payout tables.

Operators are to represent a documented reference to a well-established algorithm and any procedure of random number generator (RNG) including calculations and recalculations, standard deviations, probability distributions, and such. Operators are also to provide full documentation about source code quality and code testing procedures.

Just by glancing through key features of Swedish jurisdiction, it is easy to realize that there is no end to the length the SGA is ready to go when it comes to creating a transparent businessaccountable operations, and safe environment in online gambling.

Players Protection

If you thought this is the end of Swedish jurisdiction emphasis on guarding the players  — not so fast. To further compound it, the GMA devised a number of responsible gambling measures.

A bonus may be offered by a license holder only on the first gambling occasion.

New players signing up to licensed casinos will receive one bonus on their first deposit, and that’s it. There are no more second or third one, nor daily specials or the loyalty points’ accumulation for cash bonuses and free spins. Additionally, no tournaments or cashbacks can be promoted.

(In effect, this is a good tactic to stimulate casino variety side of the jurisdiction. To find and join a new casino at regular intervals becomes more interesting to players than before.)

Then there is in-game responsibility.

All choices must be optional, providing the player with:

  • The possibility to change its min
  • Reasonable time to consider the choice and consequences
  • Be informed about factors beyond control (e.g. use of automation or add-ons for auto-features)

Also, information on the probability of winning the game is to be easily accessible.

Back-end-wise, the gambling system must be able to detect and prevent players from playing against themselves. The system must counteract any criminal acts in violations of the terms, such as fraud, cheating, collusion, and such.

Operators may deactivate one or more players in such cases. Speaking of deactivation, the gambling system is to be able to register faulty games and disable them too.

Beside monitoring players’ gambling habits and observing their protection from excessive gambling, operators provide self-exclusion option to players (similar like in the UK). Since this is an important responsible gambling measure, the players can exclude themselves temporarily or permanently.

During the self-exclusion period, operators cannot target the player with marketing messages.

From 1 July 2020 regulations state that there should be a 5,000 SEK weekly Deposit Limit and 100 SEK maximum in Welcome Bonuses with 60 days to deposit and a further 60 days to wager.

Aurora Gamblealis

What might appear as an overwhelming regulation may turn out to be a highly progressive jurisdiction. not surprising at all, considering the overall progressiveness of Sweden society. It appears that SGA strives to:

  • Empower the players to be in the best possible position to win, protected
  • Fully utilize advances of information technology and payment methods
  • Enable the best operators to enjoy consequential market shares
  • Create the gambling community that is conscious, responsible and mature
  • Sustain the upgraded market, now hosting a number of recognized iGaming operators, through improved overseeing operations.

To top it all off Sweden is leading the mainstream charge of cryptocurrency adoption. In fact, Stockholm has been unofficially widely touted as soon-to-be crypto capital of Europe.

With that in mind, one might argue that it’s only a matter of time before iGaming and virtual currency meet with each other in Sweden jurisdiction.

We can only salute such efforts with admiration and respect.

In the end, they all lead to the same place, towards the state of ultimate iGaming experience.

Choose below from our list of best online casinos in Sweden and give yourself a transparent and safe try in an accountable gambling environment.

Casinos found: 82

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Guts Casino 15/04/16

100% up to €100

35x(b+d) - lowest WR
New Customer Offer. T&C’s Apply. 18+. A spin on the Game of Guts, with a guaranteed Reward. Minimum deposit: €10. Max bet: €5. Deposits via Neteller, Skrill or Paysafecard are excluded from this offer. The following games are excluded from the bonus promotion offer: See website for list of online slots. 

4.2 / 1030 votes

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100% up to €100 + 100 Spins

35xb - lowest WR
New players only. T&Cs Apply. 18+. PLUS 100 Free Spins on Book of Dead. You can claim further Free Spins and Free Bets on your next five deposits. Minimum deposit:  €10. Deposits made with Paysafecard, Neteller or Skrill do not qualify for this promotion. This offer is only valid for new players who are not from any of the following countries: Albania, Australia, Austria, Azerbaijan, Belarus, Bosnia, Brazil, Bulgaria, Canada (Province of Ontario), Czech Republic, Denmark, Estonia, Germany, Greece, Iceland, Ireland, Italy, Latvia, Israel, Japan, Poland, Herzegovina, Kazakhstan, Luxembourg, Macedonia, Moldova, Montenegro, New Zealand, Peru, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, Sweden, Spain, Switzerland, Turkey, UK and Ukraine. Game contribution:  50%: 6+ Poker, BetgamesTV Bet On Poker, Boom City, Buffalo Blitz Slot Live, Crazy Coin Flip, Crazy Time, Dead or Alive Saloon, Deal or No Deal, Dream Catcher, Everybody's Jackpot Live, Gonzo's Treasure Hunt Live, Lightning Dice, Live Adventure Beyond Wonderland, Live Deal or No Deal the Big Draw, Live Spin a Wind Wild, Mega Ball, Mega Wheel, Monopoly, Monopoly Big Ball, Playtech Bet On Poker, Side Bet City, Spin a Win, Sweet Bonanza Candyland, The Greatest Cards Show Live, The Money Drop Live, War of Bets. 15%: All other live games. All non Live Casino: Roulette, Caribbean Stud and Crash & Casino Stud Poker: 10%. All non Live Casino: Hold'Em, Red Dog, Pai Gow, Poker, Oasis Poker & Texas Hold'Em Poker Games: 10%. All non Live Casino: Beat Me, Blackjack, Pontoon and Video Poker: 5%

4.1 / 497 votes

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100 Spins

T&C's Apply
No WR!
New customers only. T&C apply. 18+. #Ad. New customers only. Opt in required. 1x per customer. Min. £10 stake. Max. 100 Free Spins at £0.10/spin on Big Bass Bonanza only. Bonus expires 72 hours after issue. Game weighting, game, country, currency, player restrictions and terms apply.

4.1 / 737 votes

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CasinoLuck 20/01/11

200% up to €/$150 + 150 Spins

T&C's Apply
35xb - lowest WR
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New Customer Offer. T&C’s Apply. 18+. No US! Wagering requirements apply. 200% up to €/$150 + 150 free spins on Book of Dead. How to claim the bonus: Players need to sign up through our LINK, make a deposit and the bonus will be added automatically. Min deposit: €/$ 20. No Cashout limit. Is the promo available on mobile: Yes. Is the bonus available on download and/or instant play version - Instant play version. Promo offer expires: Until further notice. Restricted countries for the bonus: UK. The following games will not count towards the wagering requirements: Video Poker, Roulette, Quick Play, Hi Lo Fever, Baccarat, 3 Card Poker, Cloud Quest, Big Bang, Blood Suckers, The Wish Maste, Lucky Angler, Dead or Alive, Jack Hammer 2, Tower Quest & Pearls of India.

4.1 / 905 votes

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Casumo 26/02/13

20 Spins

30xb - lowest WR
New Customer Offer. T&C’s Apply. 18+. 20 Free Spins on Book of Dead. To activate your 20 Free Spins click on the Valuable corresponding to the Bonus Spins. Max bet: €/$5.00 per spin or €/$0.50 per bet line. 30 days expiry for Bonus Spins. This offer is not available for players residing in Ontario.

4 / 613 votes

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11 Spins

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1xd - lowest WR
New Customer Offer. T&C’s Apply. 18+. Min deposit €/$ 10. Account balance is withdrawable at any time upon withdrawal, any remaining bonus funds are forfeited. 7 days to activate the spins. Bonus spins expire 24 hours after activation. Slot: Starburst. Deposit must be wagered at least once before the player is able to withdraw any balance.

3.9 / 726 votes

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LeoVegas 13/02/12

£100 + 50 Spins

T&C's Apply
35xd - lowest WR
New customers only. T&C's apply. 18+. BeGambleAware.org,  New reg only. Opt in & deposit either £10, £25 or £50 within 7 days & further 7 days to wager your cash stakes 35x to unlock reward (up to £50 for each of your first 2 deposits). Wagering/game contributions vary. 25 x 10p wager-free spins added to Big Bass Splash with each qualifying deposit, 3 day expiry.

3.9 / 502 votes

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Rizk Casino 21/01/16

100% up to РСД20000 + 50 Spins

35xb - lowest WR
New customers only. T&C apply. 18+. Plus 50 Free Spins on Big Bass Bonanza. Minimum Deposit: 500 RSD. Max Bet: 500 RSD. Spins are credited in sets of 10 spins a day, for 5 days. Free Spins expire after 24 hours.

3.9 / 405 votes

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100% up to €/$500 + 50 Spins

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New customer offer. T&C’s apply. 18+.  Min deposit: €10. Max bet: €5. Deposit €100+, and get an additional 50 FS (10 a day) in ‘Cosmic Heroes. WR (Free Spins): 35x. The welcome package is available for 30 days after registration. Spins must be used within 24hours. Max Cashout: €2,000. Selected games only: See the website for a list of online slots.

3.8 / 81 votes