New Land Casino Signs Up for Double Down’s Product

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August 1st, 2012
Back New Land Casino Signs Up for Double Down’s Product
IGT subsidiary to provide Golden Acorn Casino in California with its free play app

The latest news from IGT's social gaming subsidiary DoubleDown is that the company has signed another land casino operator which it will provide with its free-to-play app – this time it’s California's Golden Acorn Casino.

The deal will see the company provide the terrestrial venue with multi-player poker and slot entertainment via its DoubleDown Casino application, which will be embedded in the Golden Acorn Casino’s website.

This way, Golden Acorn customers will be offered access to a full-casino online style offering of games, along with the opportunity to take part in virtual game play, which will include Texas Hold'Em poker, and some of IGT's top performing slot titles, such as Da Vinci Diamonds and Cleopatra.

David Baggerly, director of marketing at Golden Acorn Casino commented on the deal, saying: "Offering the same game titles on the web that we offer inside our casino gives us the unique opportunity to deliver fun and engaging casino style experiences to our players. This is an incredible chance to drive interactive slot culture to our players, while allowing them to stay connected to our brand."

On behalf of IGT, its executive vice president of global sales, Eric Tom, said: "Golden Acorn recognizes the opportunity to provide gaming entertainment to their players across various channels. This solution is allowing them to grasp an opportunity to evolve as the landscape of gaming also changes, permitting them to drive engaging game play directly to their casino guests and fans of the Golden Acorn brand."

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