BGaming has taken a significant step in expanding its international presence by launching its game portfolio with Luckia, a well-established gaming operator. The agreement not only strengthens BGaming’s foothold in existing markets but also sets a benchmark for upcoming deals.
This integration has been made possible through a partnership with Light & Wonder, a major provider of cross-platform gaming content. As a result, Luckia players in Spain, Portugal, Latin America, and Africa can now access a selection of BGaming’s most popular slots.
With Light & Wonder’s established presence in global iGaming markets, BGaming gains access to a vast network of operators, further solidifying its position as a leading game developer. As the company continues to expand, more players in regulated regions can anticipate access to provider’s distinctive and engaging slot titles.
Broadening the Reach in Regulated Markets
This new collaboration introduces BGaming’s slot titles to a wider audience, leveraging Light & Wonder’s distribution platform. Among the games now available to Luckia players are Aztec Clusters, Bonanza Billion, and Burning Chilli X, all of which are known for their engaging themes and dynamic gameplay. The partnership aligns with BGaming’s ongoing strategy to broaden its reach in regulated markets and provide diverse, high-quality gaming experiences to more players worldwide.
By utilizing Light & Wonder’s content marketplace, BGaming enhances its visibility across multiple international markets. The partnership with Luckia marks a critical milestone, as it serves as a stepping stone for future collaborations and expansions. The agreement reinforces BGaming’s commitment to delivering innovative slot games to operators looking to diversify their gaming portfolios.
Industry Leaders Welcome the Collaboration
Expressing enthusiasm about the development, Olga Levshina, Chief Commercial Officer at BGaming, highlighted the importance of the deal, stating:
“Launching with Luckia thanks to Light & Wonder is an exciting milestone for BGaming as we continue to expand our reach around the world.This agreement not only allows us to showcase our games to new players, it also strengthens our presence across key international markets – with much more to follow.”
Similarly, Steve Mayes, Senior Director of Partners at Light & Wonder, emphasized the significance of BGaming’s inclusion in their expanding content network:
“We’re thrilled to welcome BGaming to Light & Wonder’s ever-expanding content marketplace. Known for its player-focused approach, BGaming delivers high-demand content that captivates audiences with inventive mechanics, engaging themes, and diverse genres. This agreement further strengthens our global portfolio, delivering even more exciting opportunities for operators and players in regulated markets worldwide.”
Luckia also acknowledged the benefits of integrating BGaming’s content into its platform. Eloy Fernandez, Head of Product at Luckia, stated that the company is pleased to welcome studio’s extensive portfolio, positive that BGaming’s immersive and engaging titles will help them enhance Luckia’s position as a premier gaming destination.
Source:
“BGaming Goes Live With Luckia Via Light & Wonder iGaming”, bgaming.com, February 13, 2025.
