Evoplay Debuts Instant Win Games in Peru via Loterías Torito Deal

Evoplay has officially stepped into Peru’s lottery market through a new strategic collaboration with licensed national operator Loterías Torito. The partnership introduces a lineup of five tailored instant win games, marking the game development studio’s first foray into the lottery space in this country.

The agreement sees the rollout of Evoplay’s signature instant games: Adrenaline Rush, Adrenaline Rush: Scratch, Penalty Shoot-out: Street, B-Ball Blitz, and Hockey Shootout. Each title has been adapted to comply with Peru’s regulatory landscape and responsible gaming protocols, ensuring alignment with local standards.

This initiative underscores Evoplay’s growing ambitions in Latin America, aligning with its broader strategy to distribute immersive, mobile-optimised content across regulated markets. For Loterías Torito, the collaboration adds a modern digital dimension to its offerings, reinforcing its dual focus on traditional lottery formats and innovative online solutions.

Customised Content Targets New Player Demographics

The introduction of these five titles represents more than just content expansion. It highlights both companies’ dedication to addressing the preferences of a new generation of players. Evoplay’s mobile-centric, fast-paced game designs are crafted to engage users familiar with digital entertainment, while still adhering to the integrity and compliance expected in the lottery domain.

Commenting on the partnership, Frank Cecchini, Head of Lottery at Evoplay, expressed confidence in the collaboration’s impact: “We are immensely proud to be working with Loterías Torito. I firmly believe our content can bridge the gap between lottery players and online gamers, helping drive revenue in a safe, responsible and engaging way.”

This marks another step in Evoplay’s expansion throughout Latin America, following previous entries into regulated markets like Croatia and Bulgaria. The firm continues to seek partners that share its commitment to innovation, compliance, and user engagement.

Loterías Torito Embraces Digital Evolution

As Peru’s lottery market continues to evolve, Loterías Torito remains at the forefront by embracing digital enhancements that complement its existing retail operations. The company’s latest move with Evoplay signals a proactive shift toward catering to Peru’s increasingly digital-first consumer base.

José Ludeña Díaz, Director of Operations at Loterías Torito, highlighted the value of this addition to the company’s portfolio: “Evoplay’s games are one of a kind. They’re innovative, high-quality and exactly what we need to appeal to new generations of players while staying true to our mission and values.”

By integrating Evoplay’s content, Loterías Torito aims to solidify its standing in an increasingly competitive market. The fusion of traditional lottery products with cutting-edge digital games not only diversifies its offerings but also positions it to capture a broader audience across demographics.

This collaboration is a significant milestone for both entities—Evoplay makes its debut in Peru’s lottery vertical, while Loterías Torito strengthens its digital transformation efforts with games designed to resonate in a mobile-driven era.

Source:

“Evoplay breaks into Peru’s lottery market with Loterías Torito”, evoplay.games, Jul 3, 2025