Golden Nugget Picks Strive Gaming for Arizona and Ontario Wagering

February 19th, 2022
Back Golden Nugget Picks Strive Gaming for Arizona and Ontario Wagering

Strive Gaming, a famous player account platform (“PAM”) solution created particularly for the contemporary, multi-state preferences of operators looking to expand to the North American market, has included Golden Nugget Online Gaming, Inc (GNOG) to its increasing list of partners.

The latest deal will see Strive Gaming, with its PAM solution powering GNOG’s online sportsbook introduction in the state of Arizona. Apart from this first step in the U.S. market, the partnership will be expanded into Ontario where GNOG wants to become a regulated online gambling operator after it gets the necessary approvals from the regulator.

Strive Gaming’s PAM is unique for its special design according to the needs of “post-PASPA” North American operators who want to perform a unified customer experience in different U.S. states. Strive’s PAM has a special Infinity Engine, a scalable solution taking operator insights and consumer relationship management closer to player data in real-time.

Strive Gaming has recently gone live in another American state. The brand entered Arizona via the Desert Diamond Mobile app created for the Tohono O’odham Tribe.

Speaking on the newest deal, President of Golden Nugget Online Gaming, Thomas Winter said:

“As we rapidly expand our online presence across North America, GNOG needed a PAM partner who could quickly integrate and launch our chosen sports betting engine, without sacrificing any of the flexible or functionality expected from a top-tier PAM.

We are confident in our choice of Strive Gaming and have been very impressed with what we’ve witnessed from both the team and the platform to date.”

Chief Executive Officer at Strive Gaming, Max Meltzer says that Golden Nugget Online Gaming is one of the most knowledgeable online brands in the U.S. After a deep examination of the PAM market, GNOG’s selection of Strive is proof of what they have created and now they are capable to offer all these products via North American services and solutions.

More About the Brands

Strive Gaming is the premier iGaming platform designed to meet the modern, multi-state requirements of American operators. It is also an advanced platform based on a modular, futuristic design that is tested and ready for the strict regulatory requirements and end customers in the US market. The brand is known for providing technical performance at scale, taking the operator closer to the customer, providing higher lifetime values via real-time contextual entertainment, and enhancing operational efficiency via automation. It is based in London and looks to extend worldwide.


“Golden Nugget Online Gaming selects Strive Gaming for Arizona and Ontario online wagering”,, February 17, 2022.

“PAM solution powering GNOG’s online sportsbook introduction”

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