Joining a roster of popular content producers that entered an agreement with First Look Games (FLG), slot developer, Green Jade Games, gained direct access to online casino affiliates. The successful coalition will help the creative studio maximize exposure for its collection of games.
Under the terms of the agreement, GJG will be able to share assets and information about its entire selection of titles and any upcoming launches with a wide web of affiliates. The set of data includes game information sheets and marketing assets such as logos, images, and videos, all of which uploaded to the FLG’s Library.
Driving Awareness around the Brand
Bringing together skill, gambling, and entertainment to deliver a unique player experience, Green Jade has quickly established its presence and attracted the attention among operators.
Becoming the latest in a long line of developers to join forces with FLG...
…GJ will be able to utilize an extensive collection of convenient tools and information which will bring them plenty of new clients and consequently huge financial benefits.
Benedict McDonagh, managing director of Green Jade Games, said on the agreement:
“We see affiliates as one of the most powerful marketing channels for driving awareness around our brand and games, and First Look Games is the only way to gain direct access to the best online casino publishers in the world.”
Even Greater Exposure
One of the numerous advantages which comes along with the agreement is the option to upload assets two weeks before games being launched. This is made possible via FLG Premium, where the affiliates are given a “first look” to create content ahead of time which is then published as soon as the title is rolled out.
In addition to this, FLG provides a notification feature which the supplier can use to advertise network promos, bonus campaigns as well as coalitions to First Look’s publisher network.
Tom Galanis, founder of First Look announced as follows:
“We are thrilled to welcome Green Jade to the FLG family and to be able to help the rising star developer gain even greater exposure for its ground-breaking games that have already taken the market by storm.”
Malta and UK Greenlight Green Jade
Following the approval from the UKGC, the young creative content producer also gained a certificate from Malta Gaming Authority. These key licenses represent the next step in the studio’s plans to expand industry-wide and deliver its entire catalog of content to all of the major online casino operators in licensed territories.
The studio is already successfully cooperating with Relax Gaming, as the two companies inked a platform-to-platform collaboration. As far as the terms of the deal state, Relax’s platform will feature the complete Green Jade library.
Source:
“Green Jade Games newsletter”, October 1, 2019.
