Groove Technologies Partners with InOut Games to Elevate Distribution

Groove Technologies is broadening the reach of its entertainment network through a newly revealed distribution deal with InOut Games, the up-and-coming studio behind the viral hit Chicken Road. The partnership, announced today, brings InOut Games’ inventive catalogue into Groove’s extensive content ecosystem, giving the aggregator’s international operator base direct access to one of the most widely discussed new game creators in the industry.

Expanding Groove’s Ecosystem with a Rising Creative Force

InOut Games enters this partnership during a significant moment for the studio, as it introduces its first-ever slot title, Chicken Royal. Drawing inspiration from Chicken Road — the crash game that sparked global attention — the new slot shifts the familiar character into a more layered, feature-rich environment. The format is built to appeal to players familiar with slot mechanics while still welcoming fans who fell in love with the original crash concept. Chicken Royal marks an important milestone for InOut Games, representing a clear move toward a more versatile, multi-genre portfolio.

By onboarding InOut Games, Groove enhances its vast catalogue, which already includes content from over 150 prominent providers. Operators connected to Groove’s technology benefit from a single API integration that grants immediate access to the full library, known for its rapid gameplay, innovative concepts, and high engagement potential. This collaboration also reflects Groove’s ongoing strategy to pinpoint and promote entertainment poised to shape the next phase of player expectations.

Rachel Tourgeman, Head of Partnerships at Groove, emphasized the importance of bringing forward-thinking creators into the fold. "Our mission is to keep our partners on the cutting edge, and InOut Games represents exactly the kind of innovative talent that moves the needle. This partnership isn't just about adding games; it's about injecting our ecosystem with a unique energy that drives retention and revenue."

A Shared Vision for Growth, Reach, and Creative Impact

Groove’s enterprise-level platform, designed with robust analytics and advanced engagement tools, ensures that emerging studios gain immediate visibility and strong performance metrics from the moment their titles go live. With this foundation in place, InOut Games anticipates swift expansion as its upgraded suite of games reaches new corners of the global market.

The studio’s CEO, Vladislav Snak, expressed confidence in the partnership’s potential to accelerate growth. "We are confident this partnership will catapult us to an entirely new level of distribution," he said. "Groove’s reach and technological prowess are the perfect accelerants for our growth as we roll out our expanded portfolio."

Echoing this sentiment, Groove’s Co-Founder and COO Yahale Meltzer underscored how the collaboration aligns with the company’s philosophy. "The 'In' and 'Out' of success in this industry is having the right content with the right partners. With InOut Games, we're not just bringing a studio in; we're helping to phase out the ordinary. Their bold transition into slots is a game-changer, and through our platform, that change will resonate across the entire operator landscape."

Together, the companies aim to deliver a new wave of high-impact entertainment while strengthening the creative dynamism of the iGaming sector.

Source:

“In, Out, Shake It All About: Groove Technologies and InOut Games Partner to Rattle the iGaming Cage”, Press Release, November 2025