GrooveGaming Boosts Its Considerable Armory with SimplePlay Content

GrooveGaming (GG) keeps on grooving and growing its presence across key global markets and important regulated jurisdictions. Throughout the last two years, the aggregator has entered numerous strategic agreements with major online gambling operators, filling its already top-quality portfolio with versatile content.

The newest one announced was sealed with SimplePlay, a forward-thinking newbie whose content is already proving popular in Asia. So far, the studio has produced over 40 top online slots and gambling releases, including fish-games.

Yahale Meltzer, COO at GrooveGaming observed:

"SimplePlay has a relatively short history in the industry nonetheless our partnership will be hugely beneficial for both companies. We’re thrilled to be able to offer SimplePlay's unique content to our extensive network of partners. There is significant demand from leading operators for our rapidly-growing content portfolio which just keeps getting better and better on the back of deals like these."

Team with Great Passion and Vision

SimplePlay develops and distributes slots titles on behalf of partner SA Gaming. Among the most titles produced so far, there are Angels & Demons, Zeus, Pigsy, Double-Happiness, and Fortune Lion.

Commenting on the partnership, a spokesperson for SimplePlay said:

"We’re delighted to be joining the world's fastest-growing aggregator and it enables us to offer our casino slots and innovative fishing games to even more operators. GrooveGaming has the kind of profile and market presence that allows us to take a significant step.”

Apart from digital one-armed bandits…

…the studio has a range of top-quality fish games. Currently popular on the Asian market, they attract attention across the wider online gambling industry as well.

Worth mentioning is that SimplePlay slots are linked to three progressive JPs. Each game adds to a share of the Mini, Minor, and Major jackpot totals, which can be won at random by any player.

Gargantuan and Highly Diversified Platform

GG has frequently hit the headlines over the past couple of years as the aggregator of choice for a plethora of big industry brands including EveryMatrix, iGP, Digitain, Microgaming, Alea, and Quickfire, amongst others.

What makes the company so popular?

Its powerful platform includes over 4000 casino games as well as a wealth of aggregated content ranging from slots, online and live casino, to poker and table games, that operators can access via easy integration to drive player engagement and revenue.

Also…

…it bolsters a robust live content range that encompasses some of the world's leading live content and virtual sports brands, including LEAP Gaming, TVBET, VIVO Gaming, Lucky Streak, Super Spade, Evolution Gaming, SA Gaming, and Ezugi, amongst others.

Moreover, it is powered by technology innovation which allows the operators to utilize a range of features that upgrade user experience and engagement, improve retention, and provide extended play.

Source:

“GrooveGaming keeps it simple with new SimplePlay”, GrooveGaming newsletter, May 7, 2020.