The complete sportsbook and data services provider, Metric Gaming, has successfully concluded a $10 million funding investment to establish itself in the U.S. market. Rapid growth in North America is currently one of the company’s primary goals, and the funds will be used to launch a go-to product, thanks to additional assets coming from existing investors such as RDA Ventures LLC. The investment company will also join the sportsbook’s board of directors...
Accelerated Capitalization
According to Martin de Knijff, founder and CEO of Metric, the investiture will undoubtedly speed up the company’s strategy to increase its marketing opportunities on the thriving U.S. market, since many states across the country continue to legalize sports wagering... de Knijff commented:
“Metric's B2B value proposition – a turnkey, mobile-optimized solution that includes the transaction platform, front-end, trading, operations, risk management, product and unique content – is backed by pedigree and expertise built on both sides of the Atlantic, and will enable operators to quickly and efficiently capture market share. We look forward to showcasing Metric's innovative product range and ambitions when we meet with existing partners and potential new ones next month at G2E.”
Easy Investment
At the same time, David Broser, president of RDA Ventures, said in an interview that the sportsbook’s product line, services and management expertise determined the course of the investment. Metric has a good position on the international market, and thanks to its B2B abilities as a provider, the advancement in the U.S. is guaranteed… the entire team is excited about the deal and having a powerful partner in future business ventures is always a step ahead of the competition, added Broser.
To summarize, Metric Gaming will also attend this year’s G2E in Las Vegas, showcasing the group’s latest technologies, services and innovations. The presentation takes place at Sands Expo from the 9th – 11th October.
Source:
“Metric Gaming Secures $10 Million Series a Funding US Vision”, Ted Menmuir, sbcnews.co.uk, September 25, 2018.
Dzile 5 years ago
I believe they will make good job at US market, it is a huge market with a potential even the have many sportsbooks already there
Please enter your comment.
Your comment is added.
TrufflePiggie 5 years ago
Metric’s major products include horse racing, golf and soccer, so they should deliver quite a competitive edge to the States... the market’s increasing each day
Please enter your comment.
Your comment is added.