Metric Gaming Injects $10 Million In US Market Growth

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October 1st, 2018
Back Metric Gaming Injects $10 Million In US Market Growth

The complete sportsbook and data services provider, Metric Gaming, has successfully concluded a $10 million funding investment to establish itself in the U.S. market. Rapid growth in North America is currently one of the company’s primary goals, and the funds will be used to launch a go-to product, thanks to additional assets coming from existing investors such as RDA Ventures LLC. The investment company will also join the sportsbook’s board of directors...

Accelerated Capitalization

According to Martin de Knijff, founder and CEO of Metric, the investiture will undoubtedly speed up the company’s strategy to increase its marketing opportunities on the thriving U.S. market, since many states across the country continue to legalize sports wagering... de Knijff commented:

“Metric's B2B value proposition – a turnkey, mobile-optimized solution that includes the transaction platform, front-end, trading, operations, risk management, product and unique content – is backed by pedigree and expertise built on both sides of the Atlantic, and will enable operators to quickly and efficiently capture market share. We look forward to showcasing Metric's innovative product range and ambitions when we meet with existing partners and potential new ones next month at G2E.”

Easy Investment

At the same time, David Broser, president of RDA Ventures, said in an interview that the sportsbook’s product line, services and management expertise determined the course of the investment. Metric has a good position on the international market, and thanks to its B2B abilities as a provider, the advancement in the U.S. is guaranteed… the entire team is excited about the deal and having a powerful partner in future business ventures is always a step ahead of the competition, added Broser.

To summarize, Metric Gaming will also attend this year’s G2E in Las Vegas, showcasing the group’s latest technologies, services and innovations. The presentation takes place at Sands Expo from the 9th – 11th October.

Source:

“Metric Gaming Secures $10 Million Series a Funding US Vision”, Ted Menmuir, sbcnews.co.uk, September 25, 2018.

“strategy to increase its marketing opportunities”

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