Paysafe and GiG Partner to Expand iGaming Payments Worldwide

Paysafe, a major provider of payment solutions, has announced a strategic partnership with Gaming Innovation Group, a leader in B2B iGaming technology. This collaboration designates Paysafe as the endorsed payments provider for GiG’s CoreX solution, catering to operators in the UK, Europe, North America, and Latin America.

CoreX and the Expansion of GiG’s Services

Launched in January by GiG, CoreX is an advanced AI-powered platform for player account management (PAM), aimed at assisting online casino and sports betting brands in tailoring operations to regulated regions. This partnership will allow CoreX operators to benefit from Paysafe's local payment methods (LPMs), strengthening GiG's position across global iGaming markets.

By integrating Paysafe’s robust processing capabilities with GiG’s adaptive technology, operators gain tools to manage their platforms effectively in markets with diverse regulatory requirements.

GiG’s CoreX solution, known for its flexibility, supports operators with innovative account management, helping them localize to meet unique regulatory demands across jurisdictions. The incorporation of Paysafe’s advanced payment solutions not only enhances transaction efficiency but also broadens GiG's capabilities to support various payment methods, which are vital as the iGaming landscape evolves.

This partnership unlocks access to Paysafe’s Gateway, which facilitates seamless transactions for debit and credit cards and integrates a comprehensive suite of Paysafe’s LPMs. These include popular digital wallets like Skrill and NETELLER, as well as eCash options such as paysafecard and Paysafecash. Additionally, the Gateway offers access to over 30 third-party LPMs, enabling operators to address the payment preferences of diverse player demographics in specific markets.

The Gateway's design provides GiG’s CoreX operators with considerable flexibility to adapt to market trends and payment preferences, allowing for the quick addition of new LPMs as needs evolve. This feature aligns with GiG's commitment to empowering its clients to maintain agility and meet the demands of an increasingly complex, regulated environment.

Shared Vision for Global iGaming Growth

Zak Cutler, President of Global Gaming at Paysafe, emphasized the alignment between Paysafe and GiG, noting their shared approach to providing operators with market-specific solutions: “We’re delighted to partner with Gaming Innovation Group, which is one of the gaming industry’s true innovators when it comes to player account management platforms.”

Cutler highlighted the adaptability that both companies aim to provide in the global iGaming space: “With the global regulated iGaming space increasingly complex, we share GiG’s philosophy of providing operators with the ability to adapt their operations to each unique market while remaining nimble. Together, we look forward to giving our mutual operator partners a competitive edge to support their growth in new and existing markets.”

James Coxon, GiG’s Chief Operating Officer, also praised the partnership, underscoring the value it brings to GiG's operators: “Partnering with Paysafe marks another important step forward in ensuring that our operators have access to the most seamless, flexible, and secure payment solutions available on the market, tailored to their specific market needs.”

Coxon added that Paysafe’s capabilities are well-aligned with GiG’s ambitions to empower iGaming operators to innovate and grow: “As we continue to expand globally, leading innovation throughout the industry with our iGaming platform and sportsbook solution, Paysafe’s extensive payment capabilities provide the reliability and adaptability that align with our vision of delivering opportunities for growth.”

Through this collaboration, Paysafe is set to become GiG's recommended payment provider for operators deploying the CoreX platform across multiple global regions. This move enables GiG’s operators to access market-tailored payment solutions that cater to the regulatory specifics and player preferences of various countries, particularly focusing on both developed and emerging markets within the iGaming industry.

The partnership enhances CoreX's capabilities by incorporating Paysafe’s secure, market-flexible solutions, offering operators the freedom to meet regional demands. The agreement allows GiG to better support clients seeking customized, reliable payment options in the competitive global iGaming market.

Source:

''Paysafe launches strategic partnership with GiG'', paysafe.com, October 07, 2024.