Pragmatic Play Adds Jalla Casino as New Partner!

February 7th, 2023
Back Pragmatic Play Adds Jalla Casino as New Partner!

Although it has left behind a very successful year, one of the most respected and popular iGaming content suppliers of premium and engaging online casino content, Pragmatic Play, continues to expand its already wide list of partners by expanding its long-term partnership with industry-leading operators!

Just a few days ago, the company strengthened its presence in Brazil after shaking hands with the well-established B2B brand in Brazil and on that occasion brought plenty of its online slots, virtual sports products, and live casino games to the new partner's platform.

Further Expanding Partnership!

Pragmatic Play signed a major agreement with its long-term partner, Betsson Group, to expand its existing partnership with Jalla Casino, Betsson's Swedish brand.

Based on the agreement, Pragmatic will supply its new partnership with an industry-leading, branded Live Casino solution.

If you decide to visit and explore this platform, you will have the opportunity to guarantee an unforgettable iGaming experience with fantastic and sought-after Roulette releases under the Jalla Casino brand.

Players can expect unlimited fun with this incredible product, but also the opportunity to guarantee valuable prizes!

"supports bespoke customization and allows for the creation of dedicated branded environments"

Incredible Deal!

The deal marks a major milestone, and this move was made possible thanks to Pragmatic's Chroma technology.

Irina Cornides, Chief Operating Officer at Pragmatic Play, said: "Pragmatic Play is always looking to consolidate partnerships with leading operators. Our Chroma solution offers a unique, customizable product offering to online casinos, and we are thrilled to expand our Live Casino reach even further in Sweden with Betsson's popular Jalla brand."

Mattias Wennerkvist, Managing Director at Betsson Group Sweden, said"This is truly an exciting collaboration for Jalla, which continues to grow and take market share in Sweden. This joint effort with Pragmatic Play allows us to offer a unique branded solution to our customers, all rolled out swiftly, immediately giving us a strong, engaging range of Roulette games."

This is just one more in a series of incredible agreements that the company has concluded since the beginning of the year. It was preceded by collaborations with Forbes Casino, Aposta Certa, Nekobet, and many others.


“Pragmatic play expands betsson partnership with jalla deal’’,, February 6, 2023.

“supports bespoke customization and allows for the creation of dedicated branded environments”

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