Pragmatic Play, a powerful provider of casino games to the iGaming sector, has decided to establish itself as one of the premium brands in the market. The brand has just secured a partnership agreement with DAZN BET.
DAZN BET is a young betting brand that will use the DAZN user base under a licensing arrangement with the DAZN Group, a top media company with regular growth in the market. DAZN BET will provide premium services that mix up OTT live sports format with betting to provide an appealing and interactive user experience for sports customers.
Pragmatic Solutions is a top-performing technology brand and provider of excellent solutions for the betting and gaming sector. This deal will see the company providing DAZN users with its enterprise platform technologies developed around a Player Account Management (PAM).
The strategic agreement will see Pragmatic Play delivering its slot content, Live Casino, and Virtual Sports along with a growing portfolio in many new jurisdictions.
DAZN BET will use Pragmatic Play’s cutting-edge titles including Gates of Olympus™, Live Casino content, Sweet Bonanza CandyLand™, and many more which will attract more customers to their network.
What Was Said on the New Deal?
Reacting to the terms of the new deal, Mark Kemp, CEO of DAZN BET, says that DAZN BET is excited to partner with Pragmatic and their powerful player management and gaming products, for backing the global launch of the latest DAZN BET brand.
According to his words, the company is committed to delivering future world-class betting products for sports fans to relish recreationally and responsibly. Top player management technology and access to the leading gaming content on the market allow the brand to become one of the leaders in international jurisdictions.
On the other hand, Julian Jarvis, CEO of Pragmatic Play, said:
“We are certain that DAZN BET will be a natural winner and fantastic new entrant into our sector, positioning sports and gaming right where the viewers are enjoying their content.”
About the Brand
Pragmatic Play is one of the most superior companies in the iGaming world, specialized in live casino, slots and bingo games. They are obsessed with delivering innovative, regulated, and mobile-optimized games that take user experience to another level. Pragmatic adds up to five slots per month and its games are available via a simple API. They also want to become a leader in one of the increasing regions markets in the world, Latin America.
“Pragmatic Play Joins Forces With Pragmatic Solutions In Partnership With Dazn Bet”, pragmaticplay.com, April 27, 2022.