PressEnter Group Selects Hampus Eriksson as CPO

PressEnter Group, the brand behind online casino platforms such as 21.com and RapidCasino, has just strengthened its senior management team by appointing Hampus Eriksson as Chief Product Officer.

Eriksson is an experienced individual in the sector who has served in senior roles at different brands such as ComeOn! Group, NetEnt and Evoke Gaming. Just recently, he launched a consulting enterprise, Reel Rush AB, in Sweden but now joins the operator’s C-suite.

Following the new role of Chief Product Officer, Eriksson will be responsible for accelerating the expansion of the company into new jurisdictions while adding content on a regular basis. This will include the entry into the sports betting industry planned for this year.

Commenting on the new hire, Chief Executive Officer at PressEnter Group, Lahcene Merzough said: 

“In Hampus we have one of the most experienced and talented product leaders and he is absolutely the right candidate to drive forward with our ambitious plans to enter new markets and expand into sports betting.”

He added that the company is determined to become a market leader and comprehend the significance of having an appealing product portfolio in order to accomplish this. Hampus will support the team in reaching the next level and provide a player experience like no other.

Chief Product Officer at PressEnter Group, Hampus Eriksson, says that PressEnter Group has been on “an amazing journey over the last few years” and he is thrilled to be joining the brand. One of the biggest attractions to becoming a part of PressEnter was its culture and the amazing team that has been created. This is a group of people that are enthusiastic and dedicated, and together they can accomplish great things, particularly when it comes to the solutions and experiences offered to customers.

What Else Was Announced

PressEnter Group is determined to enhance its senior management team with new personnel. The company has recently selected veteran Qurban Hussain for Chief Financial Officer. Hussain is an expert in the finance field who has also held senior roles at the most powerful gambling companies in the globe such as Tipico, The ZEAL Group, Probability Plc, William Hill, and Betfair during 15 years long career.

The Malta-headquartered firm will benefit from its knowledge of the industry in order to enhance its presence in the market. Hussain will work alongside Chief Executive Officer Lahcene Merzoug to support the company in its growth mission.

Source:

“PressEnter Group names Hampus Eriksson as CPO”, europeangaming.eu, February 3, 2022.