SkillOnNet's Opti-X Integration Brings You Personalized Gaming Experiences!

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March 30th, 2024
Back SkillOnNet's Opti-X Integration Brings You Personalized Gaming Experiences!

Hey there, fellow gaming enthusiasts! Today, we're diving into the exciting world of online casinos and uncovering the latest buzz from SkillOnNet. Brace yourselves for a thrilling ride as we explore how the brand is shaking up the game with its integration of Opti-X, a cutting-edge Digital-Experience Platform developed by Optimove.

Unleashing Opti-X's Power!

Let's talk tech! Opti-X isn't your average marketing tool—it's a powerhouse fueled by AI that's all about personalization. Imagine a virtual casino lobby that knows your gaming preferences better than you do! Thanks to its real-time content recommendation engine, SkillOnNet can now dish out game suggestions tailored just for you based on your gaming history. It's like having a personal casino concierge at your fingertips!

SkillOnNet didn't rush into this game-changing move. They spent a solid year tweaking and perfecting Opti-X to ensure a seamless experience across different gaming jurisdictions. Talk about dedication! Now, players from all corners of the globe can enjoy a customized gaming journey like never before.

SkillOnNet has over 40 brands under their belt, each making waves in regulated markets worldwide. Whether you're spinning reels in the UK with PlayOJO or trying your luck in Germany with DrueckGlueck, Opti-X is set to take your gaming experience to new heights.

’’he company operates more than 40 brands in multiple regulated markets, including household names like PlayOJO in the UK and Ontario; PlayUZU in Spain, Mexico and Buenos Aires City; BacanaPlay in Portugal, and DrueckGlueck in Germany.’’

What's the secret sauce behind Opti-X? It's all about the data! Operators can now dive deep into real-time insights, crafting targeted messages and promotions that speak directly to players' gaming habits. It's a win-win situation that keeps players engaged and operators on top of their game.

Personalization: The Key to Engagement

At the core of SkillOnNet's strategy is the belief that personalization is the key to unlocking player engagement. By understanding what makes each player tick, it can create bespoke experiences that keep players coming back for more.

Eyal Naor, COO at SkillOnNet, commented: "Opti-X's algorithms can determine our customers' intent from their first interaction, creating an amazing lobby service for players and giving them immediate recommendations that will deliver a more meaningful experience. This will help us increase player engagement, retention and lifetime value by delivering personalization in real time."

Matthew Gilbery, Director of Personalization Offering at Optimove, said: "We're delighted to partner with a tier-one operator like SkillOnNet and to be able to enhance what is already a best-in-class user experience. Our mission is to empower brands to put their customers first and gain their loyalty for life. We believe this is the start of a long and beneficial partnership."

Source:

''SkillOnNet Takes Gaming into Age of AI with Opti-X'', europeangaming.eu, March 27, 2024.

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