SOFTSWISS, a global force in iGaming software, achieved a remarkable milestone by collecting four major awards in one evening—two at the EGR Marketing & Innovation Awards 2025 and two more at Malta’s iGaming Excellence Awards.
The EGR Marketing & Innovation Awards, held annually to spotlight creative achievements and outstanding marketing efforts within the online gaming sector, celebrated SOFTSWISS with accolades that highlight its continued dominance in the field. For the third consecutive year, the company stood out, following the recognition of its previous marketing campaigns “Bringing the Heat” in 2023 and “Grab Success” in 2024.
This year, SOFTSWISS earned theMarketing Team of the Yeartitle. The judges lauded the team for their enthusiastic brand advocacy and innovative application of emerging technologies and analytics in campaign strategies.
In addition to this team win, SOFTSWISS CMO Valentina Bagniya was named B2B Marketer of the Year, honouring her leadership in elevating the company’s marketing arm into a high-impact brand-building operation.
“Thank you to the EGR jury team for this wonderful recognition. Winning Marketing Team of the Year is an extraordinary achievement that highlights our strength and dedication as a team. Additionally, receiving B2B Marketer of the Year is a deeply meaningful acknowledgement of our collective efforts,” Bagniya said. “These awards are not about individual achievements; they reflect the creativity, commitment, and passion of our entire marketing team.”
Recognition at Malta’s iGaming Excellence Awards
That same night, SOFTSWISS also left a strong impression at Malta’s iGaming Excellence Awards 2025. The company’s founder, Ivan Montik, was awarded the Lifetime Achievement Award, honouring his long-standing and influential role in shaping the iGaming landscape.
Also receiving recognition was Rubens Barrichello, the former Formula 1 driver and SOFTSWISS’s Non-Executive Director for Latin America. Barrichello was named Best iGaming Influencer of the Year, highlighting his growing influence in the sector through content engagement, digital marketing, and brand representation.
Valentina Bagniya commented on the honours, saying, “It’s significant that our colleagues Ivan Montik and Rubens Barrichello received recognition at Malta’s Gaming Excellence Awards 2025, demonstrating how our leadership vision is increasingly recognised and valued by industry professionals. Moving forward, we remain dedicated to expanding our expertise and actively contributing to the advancement of our industry.”
Looking Ahead: SOFTSWISS at iGB Live
The company’s achievements reflect a broader strategy of thought leadership and innovation. On July 3–4, SOFTSWISS will be present at iGB Live in London, where its team will share insights and developments with industry stakeholders and partners.
About SOFTSWISS
SOFTSWISS is a leading international tech company with more than 15 years of expertise in the iGaming sector. The company holds several gaming licenses and offers a robust portfolio of solutions including an Online Casino Platform, Game Aggregator featuring 30,000+ titles, Affilka affiliate platform, Sportsbook Software, and Jackpot Aggregator. In 2013, it introduced the world’s first Bitcoin-optimized online casino solution, marking a pivotal moment in gaming history. Today, its team includes over 2,000 professionals worldwide.
Source:
“SOFTSWISS Takes Home Four Awards In One Night”, Press Release. Jun 23, 2025
marina_m575
11 months ago
Moderator
SOFTSWISS achieved an impressive four major wins in one night, showcasing its consistent innovation and leadership, which clearly sets it apart in the iGaming industry.
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