You see it dozens of times on emails. Free play to get a player to scroll over to a online site. A marketing tactic to lure the player into thinking they are getting something for nothing. Rarely, however, it is actually free play. Usually it has strings attached such as, deposit $30 and you will get your free play or deposit three crimes to redeem free play on the forth deposit.
Folks, free play is free play. It doesn't mean that you must deposit money nor does it require a ransom of two or three deposits. Free is free and marketing companies should stop the false advertising and switch and bait tactics that they try to sell to lure players. It should not continue!