7-Eleven plans to celebrate its 83rd birthday Sunday by giving away free 7.11-ounce Slurpee drinks all day. It is estimated the convenience chain will serve five million of the frozen carbonated drinks in participating stores across the United States and Canada.
The company has been observing its founding this way since its 75th anniversary celebration in 2002.
"7-Eleven Day has become so popular that people mark it as a recurring event on their calendars," said Stefanie Olson, 7-Eleven category manager for Slurpee and Big Gulp beverages. "Some people forget that it’s July 11th or 7-Eleven Day. They just know it as free Slurpee day. It’s a great way to create a party atmosphere at our stores. Everyone wants to celebrate!"
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